Join the Second Line in New Orleans

The Premier Casino Marketing Conference of 2024

March 18-20, 2024

Doubletree New Orleans

Unparalleled, Single-Track Focus on Interactive Learning

Experience the most dynamic and engaging casino marketing conference of the year. Set in the vibrant city of New Orleans, this exclusive three-day event promises a truly immersive experience in casino marketing.

Our conference is uniquely designed with a single-track agenda, ensuring all attendees have a cohesive and shared learning journey. This format fosters an intimate and interactive environment where ideas and strategies can be exchanged freely, creating a powerful community of marketing professionals.

We’ve meticulously crafted the program to offer a comprehensive 360-degree perspective on the multifaceted role of casino marketers in the US, with a primary focus on generating revenue. Starting with strategic foundations, the conference seamlessly progresses to tactical applications, culminating in an exploration of innovative marketing channels.

This is not just another conference; it’s a hands-on, intensive training ground. Limiting the event to a single track ensures that every participant can engage in each session, maximizing learning opportunities. This approach guarantees that everyone advances together, sharing insights, challenges, and successes.

Join us for an unparalleled experience at the Most Immersive Casino Marketing Gathering of 2024, where the focus is on practical, actionable marketing education. Be a part of a community that grows and learns together, shaping the future of casino marketing.


Casino Marketing Training Agenda

Times are listed as CST.

Breakfast will be available starting at 8:00 am.

8:45 am Welcome
9:30 am Elevating Your Brand Through Storytelling
11:15 am Kick A$$ Email Marketing
12:45 pm Lunch
1:30 pm Harnessing the Power of Sports for Casino Loyalty
3:45 pm Casino Music & Messaging Workshop
6:30 pm Welcome Gathering (location TBD)


Times are listed as CST.

Breakfast will be available starting at 8:00 am.

8:45 am Welcome Back
9:00 am Kick A$$ Email Marketing
11:15 am Mastering Reputation Management: Strategies for Casino Success in the Digital Age
12:45 pm Lunch
1:30 pm  The Power of Appointment Marketing: Unleashing Revenue from Can’t-Miss Events
3:15 pm Unlocking Hidden Opportunities in Your Database


Times are listed as CST.

Breakfast will be available starting at 8:00 am.

8:45 am Welcome Back
9:00 am

The Lean Casino Marketer: Applying Six Sigma for Competitive Advantage

11:15 am Revolutionizing Casino Player Development: Strategies for Success
12:45 pm Lunch
1:30 pm Creating Your Fantasy Players Club
3:15 pm Card Shark Tank


See session details at Casino Marketing Training Agenda 2024

We’re always considering topics for this and our regional events. If you have a topic on your mind or an area on which you’d like to see more training, email us your ideas!

Stay in the loop regarding any developments by signing up to receive updates.

Wondering if this is worth it?

Please note that registration is limited to ensure an interactive experience for all participants.

Looking for budget direction? Download the budget guidance spreadsheet. Just enter the four pieces of information for your planning total.


Let us tell you more about this limited experience or see what attendees are saying.

What past participants are saying about the

Boot Camp Experience

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