2027 Casino Marketing Training in New Orleans
March 22-24, 2027 | New Orleans Marriott
Small rooms. Hands-on. Real takeaways.
Three days in a working room with regional casino marketers who face what you face. You will not sit in a ballroom taking notes. You will build the plan you have been meaning to build, with coaches and peers in the room to help you.
Not ready to register? Get the 2027 details and dates via email.
%
of attendees would recommend Casino Marketing Boot Camp
%
satisfied or very satisfied at our most recent New Orleans event
events since 2019
people in the room, on purpose
*Based on 131 post-event survey responses, 2019 through 2025.
What you take back to the property
Not a binder. Not a folder of slides you never open. Actual work, finished in the room.
-
A clearer marketing strategy – Not a full-blown strategic plan, but a documented view of:
- What the property is trying to accomplish
- Which audiences matter most
- Where marketing should focus
- What may be distracting the team from those priorities
- A measurement scorecard – A practical list of the metrics they should actually be watching, not just whatever reports happen to come out of the system.
- Direct feedback on your own campaigns from coaches and peers
- A room full of casino marketers you can call after you go home
Bring your team. That is the point.
One person comes back with ideas and must sell them internally. Three people come back already in agreement.
Teams that attend together spend the three days working through their own priorities side by side. They leave with a shared language, a common framework, and a plan they built together rather than one person’s notes. The first planning meeting after they get home is shorter and sharper because the argument already happened in the room.
Groups of 3 or more save 15%.
$2507.50 per person;
$7522.50 for a group of three
Select the group option at registration and the discount applies automatically at checkout. Sending more than three? Email julia@jcarcamoassociates.com.
Who belongs in this room?
Casino Marketing Boot Camp – Signature is designed for marketers at regional and Tribal properties. The people who plan the calendar, build the offers, and are accountable for the results.
• Marketing directors and managers running small teams with real budget limits
• Coordinators and specialists ready to move from executing campaigns to shaping them
• Player development, promotions, and database professionals who want the full marketing picture
• Directors and VPs bringing their team for shared training
• GMs and assistant GMs who want to understand what their marketing team is working with
You do not need a marketing degree or fifteen years in the industry. Attendees new to casino marketing consistently tell us the room made them more confident, not less.
Three days, one track
WORKING AGENDA AT A GLANCE
Day One: Strategy & Performance
Day Two: Guest Growth & Experience
Day Three: Brand, Reach & Relevance
Coaches, not speakers
The people leading these sessions have sat where you sit. They have run departments at regional properties, defended budgets to a GM, and built campaigns with a team of two.
Need to get approval first?
Most of the people who attend had to ask someone else to say yes. We built a page for exactly that conversation. It lays out the business case in plain terms: what your team brings back, what it costs, and why sending three beats sending one.
Where will you stay?
Casino Marketing Boot Camp – Signature 2027 will be held at the New Orleans Marriott on Canal Street, on the edge of the French Quarter.
GROUP RATE: $209 per night. Book by February 20, 2027, to get the rate.
Booking on behalf of someone else?
If a reservation is made by an assistant or on behalf of an attendee, the hotel may require a credit card authorization to process the final billing at checkout. After you book, follow the hotel’s instructions to complete any required authorization.
Registration and Pricing
Early Bird
- 10% off when you use the code TWEETY at registration by January 31, 2027
- Includes breakfast and lunch each day.
- Not valid for vendors. Please call (504) 309-5653 for pricing.
Regular
- Includes breakfast and lunch each day.
- Groups of 3 or more can get a discount of 15%. Please email julia@jcarcamoassociates to set up your registration code.
- Not valid for vendors. Please call (504) 309-5653 for pricing.
Why New Orleans?
New Orleans is a hospitality town that takes its guest experience seriously, making it a useful place to think about yours. Food, music, and service traditions built over three centuries are within walking distance.
We schedule the days so you get the city, too. Evenings are open, and the group usually finds its way to dinner together.
How many people will be in the room?
We cap Casino Marketing Boot Camp Signature at about 50 attendees. That limit is intentional, not a scheduling accident. It is what makes the discussion work, and it is why registration closes when it closes.
Is this right for someone new to casino marketing?
Yes, newer marketers are among our strongest advocates. Attendees regularly tell us they felt comfortable asking the question they had been avoiding in the room. In a room this size, no one can hide, which is the point.
How is this different from a conference?
A conference is built around the sessions you attend. Casino Marketing Boot Camp is built around the work you do. One track, small tables, coaches in the room with you, and time set aside to apply everything to your own property rather than a case study.
Can I send more than one person?
Yes, we would encourage it. Groups of 3 or more receive a 15% discount. Teams that attend together consistently report getting more out of it because they leave aligned rather than with one person carrying the ideas back alone.
What is included in the registration price?
Three days of training, all materials, and breakfast and lunch each day. Travel and lodging are separate.
What if I need budget approval first?
That is the most common situation we see. Send your GM or VP to our business case page, which lays out the value in plain terms. If it would help to have a direct conversation with your decision-maker, call Julia at (504) 309-5653.
What if my plans change?
You may make substitutions up to the start of Casino Marketing Boot Camp. Refunds are available based on our terms and conditions. If you provide us with written notice of the cancellation of your properly registered Casino Marketing Boot Camp booking on or before 60 days prior to the start of the event (the “Cancellation Date”), a 25% fee will be assessed on the registration fee, and your registration fee balance will be refunded. If you cancel after the Cancellation Date, the registration fee will not be refunded but may, at our sole discretion, be applied as a credit to other events or programs offered by us within the same calendar year.
Are vendors and suppliers able to attend?
The standard rate is for casino operators. Vendors and suppliers, call (504) 309-5653 for sponsorship pricing and availability.
Small rooms. Hands-on. Real takeaways.
March 22-24, 2027, at the New Orleans Marriott. 30 to 50 seats.
Not this one, but keep me posted.
Get dates, agendas, and registration openings for every Casino Marketing Boot Camp event as they are announced.